The world of stock photography started in the 1920s and has taken off thanks to the internet. There are hundreds of websites dedicated to stock photography. There are paid and free options for your blog.
If you’re looking for medical stock images for your own website, there are some things you should keep in mind. With some research and a little creativity, you can use beautiful photos that won’t get you into legal trouble. Here are some rules to keep in mind before using stock images.
Check the Copyright
Always check the copyright when it comes to using stock images. Make sure you read the copyright and learn the difference between commercial use, editorial use, and personal use. Knowing these copyright terms will ensure you are the images correctly, as well protecting your blog.
Don’t Use Cliché Photos
One thing to keep in mind when choosing stock images is to avoid using cliché stock photos. Stay away from photos of people conveying emotions or reactions that are clearly exaggerated. You want your viewers to read your content because they connect with your image. If the image is unnatural or cheesy, it’s going to result in less engagement from your audience.
Choose Photos that Represent Your Branding
Stock images are an important way to connect with your readers. Use photos that strongly represent your brand. Whatever your brand story is, you’ll want to use stock images that work with your blog style. There’s nothing like using images that clash with your brand or blog.
Are you a florist or baker that focuses on being pink, pretty, and feminine? Use images that convey that style. Are you a blogger who likes to use dark colors? Look for photos that convey these colors and attract the right audience to your blog.
Don’t Be Afraid to Edit the Photos
Don’t be to edit or alter your photos. It’s okay to change your stock images and get creative with them. Crop your photos. Use many images and make a collage out of them. Add effects, layers, or text. Cut off any unnecessary elements.
You can edit your photos with photo editing software or free online editing tools. You don’t need a graphic design degree to make this possible. There are a wide variety of photo apps that makes it possible to edit any stock photo. Find a way to change your images so they best reflect your brand and connect with your readers.
Try Creating Your Own Photos
It’s possible to create your own images. Your smartphone comes equipped with its own camera and photo editing apps. Digital cameras and DSLR cameras also offer ways to take beautiful photos in a snap. If you have the equipment to create the image you want, then create your own photos. Avoid stock photos and add your personal touch to your visual elements.
Whether you’re looking for stock photos for your blog or website, it’s important to keep these tips in mind. Photography is an important form of visual content in the online world. Learning how to use photos in the best way can help you connect with your readers.